Tag: User Experience
Love Hurts, But Your User Experience Shouldn’t: 5 Fails to Avoid
Love can be hard. We’ve all had that first date that was a complete disaster,...
Love at First Sight: Why Embracing Human-Centered Design Can Help You Win Over Your Customers
How someone makes you feel is often what sets the tone for your relationship. There’s...
Six Ways to Understand Customer’s “Why” and Achieve ROI – Part Two
In Part 1 we looked at straightforward ways to more easily maintain engagement with customers....
Six Ways to Understand Customer’s “Why” and Achieve ROI – Part One
We are all experts in using digital products, such as websites and mobile apps, to...
UX Tools for the Business Analyst: Part 3
In our last installment, we discussed the value that empathy maps and personas can bring...
UX Tools for the Business Analyst: Part 2
In Part 1 of UX Tools for the Business Analyst, we discussed the importance of...
UX Tools for the Business Analyst: Part 1
Whether you’re building a new system from the ground up or modernizing a legacy system,...
How We Did It (with Agile): Building the USCIS Civics Test Study Tools App
This spring, with Excella’s help, the Department of Homeland Security’s US Citizenship and Immigration Services...
Q&A with UX Legend Jared Spool
Last week on a rainy Thursday night, Jared Spool stood before a packed audience at...
How to Effectively Critique: Bringing Design and Development to the Table
In October I had the opportunity to attend the Grace Hopper Celebration of Women in...
Customer Experience for Analysts
Customer Experience – What Is It? Customer experience (CX) is often a term that gets...
Evaluating User Experience with Heuristics
“Designers shooting for usable is like a chef shooting for edible.” – Aaron Walter, VP...